Frase Io Review – Stop Writing Blog Posts From Scratch

AI writing tools can help you write better content faster and save time for more critical tasks on your to-do list.

AI writing tools like, Copysmith, Jasper, and are used by businesses of all kinds to develop different types of content that help them grow their businesses and make more money.

With the generative AI industry’s growth, there are now many new companies.

Any AI writing tool can help you make good content.

But only some content generators have the same features and functions.

So, in this post, I’ll detail Frase, one of the best AI writing tools on the market.

I’ll discuss its Features, Ease of Use, Pros and Cons, and Pricing.

Let’s get started.

What Is Frase?

Frase is an AI writing tool that helps you write and optimize your content so that it ranks higher on Google in minutes.

Furthermore, it automatically adjusts to fit your business’s style and tone, so all your content will have the same brand style.

Over the past few years, Frase has proven itself to be one of the best AI tools on the market.

It uses AI models like NLP (Natural Language Processing) to give you content based on the description and topic you enter into the generator.

It also looks at your competitors’ content and writes something similar or even better for you.

So it’s easy to devise new ways to beat your rivals.

What Can Frase Io Generate?

But is Frase better or more comprehensive than the other options? Spending time and money on a tool that doesn’t work right is the worst thing that can happen.

You can make different kinds of content with Frase.

To use Frase to create content, you must enter your idea and the description of the content you want to make.

Frase takes care of the rest by giving you the type of content you want, such as articles, web pages, blog posts, press releases, headlines for web pages, content for landing pages, and more.

Like Copy AI and Jasper, Frase is all about making different kinds of content, while Rytr and GrowthBar are about making long-form content.

How Frase Io Works?

The software interprets information and learns from web content using Machine Learning and Natural Language Processing.

Frase starts by looking up your search query or term on Google and gives you summaries and research based on the first 20 results within minutes.

The research and summaries are used to make quick and easy content briefs with the help of their brief outlines.

With Frase, all you have to do to add research to a content brief is click a button.

Once your content brief is ready, send it to your writers or click on the “my contents” tab to start writing yourself.

On the My content tab, you can see your briefs and written content side by side.

The AI writing tools in Frase can create new content, add to and rephrase existing content, and generate new content.

The optimized menu option on gives your content a grade based on your topic score and the topic scores of your competitors.

It gives you a topic blueprint to quickly find gaps in your content and a topic heat map to find opportunities for keywords and topics.

Frase Io Key Features?

Frase is a simple AI writing tool that is used by a lot of people.

So it’s free to start making unique, high-quality content for your business that is also optimized.

Some of the things that the Frase AI Writing tool can do are listed below.


Frase will look at the top 20 results for the search query you enter as part of the research.

Then, Frase automatically analyses what your top 20 search competitors are writing about so that you don’t have to.

You can instead use the information to make your content better. Frase also looks at the best-performing content and gives you helpful information like the number of words in each top-performing article, the number of headers, and the number of images.

This feature shows you how to put your article together. Using the research feature of Frase, you can learn more about your target audience.

Put in a keyword, and Frase will give you a list of questions from popular sites like Google and Bing and forums like Quora, Reddit, and more.

Frase’s Question Research saves you time and effort with content research by crawling the places where your customers are asking questions.


Writers know that great headlines and content briefs are the starts of good content.

Your header is the first thing people see on your page. So, it has to be interesting. This is where Frase Outline comes in: it gives you outlines based on your competitors’ headlines. You can also sort the outlines by H1, H2, H3, H4, questions, and long-tail keywords.

With Frase Outline, you can spend less time figuring out how to organize your blog posts.

AI Writer

The best thing about Frase is the AI writer. It lets you write well with just a few clicks of a button.

Frase can improve your articles by adding headlines, subheadings, and calls to action, all essential parts of the content.

The AI writer has extra features like SEO, long-form articles, rewriting, shortening, Q&A, and more. For example, Frase AI’s writing tool has an SEO feature that automatically makes good content for SEO.

This feature makes content full of keywords so you can get more traffic from search engines. It includes ideas for images, titles, URLs, metadata, marketing, featured snippets, and more.

The long-form lets you make listicles, how-to articles, and something called the “Outline to Draft Generator,” which uses your title and outline to give you a full draught of your content.

The marketing feature is essential for product reviews because it creates content like the pros and cons of using a product.


Frase also has an editing and optimization feature that lets you make changes to your content before you publish it.

You can use this feature to improve your content’s ranking on Google, whether it’s still in draught form or has already been published. Frase will also optimize your content for your target keyword and make sure that both people and search engines can understand it.

It makes your content work better by scoring between 0 and 100%. The better the number, the higher it is. It also shows you how well-optimized the content of your competitors is. It gives them a score from 0 to 100%, and you can see the results in real time.


Frase also tells you how many links are in your competitors’ content.

This is important for your blog posts and content strategy because it lets you contact the site owners and ask for links.

This feature is great because it links to other websites and other pages on the same website. You must first connect your Google Search Console data to Frase to use the internal linking suggestions.

Frase Io Pros and Cons:

Pros of Using Frase:

 The Frase AI writing tool has a lot of easy-to-use features. It saves you time by helping you write high-quality optimized business content and gives you information about your competitors that makes it easier to beat them.

It’s affordable and gives you the best value for your money.

Cons of Using Frase

It does not contain research tools and metrics like DA (Domain Authority), Keyword Search Volumes, Keyword Difficulty, and more.

Modern AI writing tools like site inspector make Frase less useful because they have more advanced features than Frase. It also doesn’t have rank tracking, which lets you see where your target keyword is in SERPs.

Frase can’t also estimate the traffic value of your target keywords, which shows how much money you can make if you rank #1 for your target keyword.

Requirements to Use Frase Io?

There are no minimum requirements to use Even though the sign-up form asks for a work email address, personal email addresses can also be used.

Because is meant to be used by SEO marketing professionals, it is recommended, but not required, that you know how search engine optimization works.

Frase Io Pricing:

The Basic Plan includes one user account and up to 30 document production capabilities and is priced at $44.99, billed monthly or $39.99 annually.

This Plan is perfect for freelancers or people who blog on their sites.

The Team Plan includes three user accounts and unlimited document production.

It costs $114.99 if you pay for it monthly or $99.99 if you pay for it annually, and it’s great for large teams or small agencies.

You can add more users for $25 in the Team plan. has basic plans, but they also have an SEO add-on that includes their premium features, such as Keyword Search Volume, SERP Data Enrichment, and Frase AI Writer.

The price of the SEO add-on is $35.

Is Frase Io any good?

Absolutely! is an excellent tool for SEO strategists, content writers, and content creators.

Even without considering other features, the benefits of AI-generated briefings far outweigh the costs. For a single freelancer with the basic Plan and no add-ons, the platform saves many days that would have been spent researching and briefing content in depth.  On the other hand, the SEO add-on is pricey, and the AI writer does have some issues.

Still, even the costly SEO add-on is worth every penny.

These tools give writers the ability to write faster and better content.

It gives writers more time and lets them take on more projects, which could help them make more money.

It’s a win-win situation.

Conclusion: is a great tool for people who work in content marketing, write a blog, or run a small business.

Even though Frase has some problems, especially with how its writing AI interprets natural language, the software is still relatively fresh.

Nonetheless, it is likely to get better as time goes on.

Tell us in the comments below if you would try Frase.

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