My Story: Battling Self Doubt to Blogging Success.

My name is Adam Enfroy and this is my blog.

I started this blog as a side project back in 2019 and it quickly became one of the fastest-growing blogging businesses ever created. This blog made over $1 million in under two years with zero dollars spent on advertising.

EntrepreneurBusiness Insider, and even Forbes took notice.

I now teach my 500,000 monthly readers and 70,000+ blogging students how to start profitable blogs (subscribe to my new YouTube channel). is also one of the world’s top software review sites, specializing in acquiring targeted traffic for the world’s largest software companies. With an 8-year career in digital marketing, my team and I have used every software tool under the sun. From managing teams to being a Digital Marketing Director, I am one of the top personal brands in the software world today.

However, it was a long road to get where I am today.

Here’s how it went:

I start something and meticulously plan every detail behind my computer. I spend countless hours on branding, web design, logo creation, forms, social media profiles – probably even creating LLCs and opening bank accounts.

Everything had to be perfect before launch. Months of planning and making things perfect so that I had enough confidence to share it with friends – my ways to keep things safe while avoiding rejection and failure.

And when I finally did launch, I’d tell friends and family so they could look at my amazing new, (soon-to-be-unsuccessful) online business.

While sharing your new online business ideas with friends and family may seem like a way to hold you accountable, it backfires almost every time.

It’s pure psychology: when you share your new entrepreneurial identity, you start to believe people think that’s who you are. This newfound status achieves part of your new identity goal, you feel good about yourself before even getting started, and you’re less likely to succeed.

Next, when it finally came time to market myself in the real world, self-doubt took over.

I wouldn’t see immediate results, get discouraged, stay behind my computer, and quit – every time. I never gave it my all. I stayed in a safe, predictable bubble, trying to distance my personality from my business.

If I didn’t put my face to it, it wouldn’t matter when I quit, I thought.

This blog is the first time it worked. Here are my theories why: 

  1. I learned enough about myself (and in my digital marketing career) to make it work.
  2. I launched without worrying about things being perfect.
  3. This blog is under my name, putting my personal brand at the forefront.
  4. I didn’t tell any friends or family about it until I was making over $20,000/month.

Most people who write “About Me” pages focus on how awesome they are and list all of their professional accomplishments.

Don’t get me wrong – I like a success story.

But even more than a success story, I like the story of the person who fucks their life up and then gets it back together.

So here’s my story – I hope it gives you an idea of who I really am.

I was born on September 11, 1987, at Providence Hospital in Southfield, Michigan. 

Eager to hit the ground running in the 80s, I decided it was time to be born three weeks before my due date.

Well, that and the fact my umbilical cord tried to kill me/emergency C-section. My mom was 22 at the time – her 24 hours of labor is something I’ll spend my life trying to repay.

I was the firstborn son to my amazing parents Marc and Kelly, and we lived in a small house in Livonia, Michigan, about 20 miles outside of Detroit.

My very first memory came at 3. I was sitting Indian style (like a boss) in preschool trying to impress a girl by humming the Teenage Mutant Ninja Turtles theme song. I don’t think it was very effective.

In January of 1992, when I was 4, my little brother Alex was born.

Whereas I tried to be considerate weighing under 7 pounds at birth, Alex was an 8 pound 10-ounce unit of a baby.

I take credit for this as it must have been all of the American Gladiators and Ultimate Warrior I was watching that he must have heard in the womb.

Alex was the coolest brother a kid could ask ever want. He was great at watching me play Super Mario 3, Duck Hunt, and Excitebike on the NES while holding an unconnected controller.

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